Basics of Blog Optimization- 3 Pillars of SEO Architecture


What are the 3 Pillars of  Search Engine Optimization for your blog? Read on the small guide on SEO Basics!


Search engine optimization (SEO) is essential for any blog or website. If your blog shows up in search engines for the right keyword, you will get more genuine targeted traffic naturally. This will lead to more sales and conversions. The higher your website is in a search engine, the easier it will be to find for the public.


SEO is not only making sure that your blog appeals to search engines, but also to the public. This is something that many bloggers forget while doing SEO.


Basics of Blog Optimization and SEO-560x315

Basics of Blog Optimization via SEO



So how exactly can you do search engine optimization?

I will talk about these three main factors that will impact your SEO :-


#1. Quality Content

#2. Social Media Optimization

#3. Healthy Backlinks


#1.  Quality Content


First of all, you need to write content for the visitors. Quality content is the key to having a successful website. Create content that is worth sharing, that people would want to read and share with their friends. If you have amazing content, the readers will come back and perhaps even share your link.

Make sure to have proper grammar, and well-structured sentences.

Did you know that most readers stop reading an article as soon as they see a grammar error?

If you have high-quality content worth reading, it will make this many times easier for you. Remember, quality is always better than quantity.


#2. Social Media Optimization


Another important part of SEO is social media. Social signals are the likes, shares, votes, pins, and others that people give your website on social media.

Social signals are becoming very powerful and are even believed to have almost as much power as backlinks. They indicate that your website is being recommended by the public, which will increase your ranking.

If you haven’t already, you should get a Google+, Facebook, Twitter, YouTube and LinkedIn account for your blog.

Don’t just create the accounts to leave them there, post regularly about your blog. Share your blog links and interact with other users, you will gain followers, likes, etc. naturally.

This is why quality content is important. If your readers enjoy your content, they are most likely going to leave a like or a share, and you will get natural social signals.


#3. Healthy Backlinks


If you have researched about SEO, you have most likely heard about the term “backlinks”.

Backlinks are a very big part of SEO, in fact, some people pay hundreds and even thousands to get backlinks to their website.

Backlinks are links pointing to your blog/website. It is crucial to remember that the more quality backlinks you have, the more importance search engines will give to your blog.

It is important to understand that backlinks cannot come from any website. Too many low-quality backlinks can even hurt your SEO, and make search engines see you as spam.

It is important to have backlinks on relevant websites. For example, if you have a website about penguins, you should get backlinks from websites related to penguins/animals.

Search engines will then rank you higher in that specific category.

If you get backlinks from high-quality and relevant sites, you will see a great improvement in your search engine rankings.


To conclude, when it comes to SEO, quality is always better than quality. The key to great SEO is great content, social media signals, and quality relevant backlinks. With some effort, you will easily be able to get your website from the bottom, to the top of the rankings.

Hopefully, now you have a better understanding of what SEO is, and you can start taking action.

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